Menswear labels have been increasingly growing. With our friends from Mars taking better care of themselves and exploring their thread jungles, brands have an increased market share to conquer.
Scotch & Soda, a menswear brand with women and children’s extensions, has a ‘cool hip vibe’ according to Michael Kramer (CEO of Kellwood Co). Kellwood recently acquired the brand, adding it to its brand portfolio including Baby Phat, Phat Farm, Sag Harbor and Briggs (Women’s Wear Daily). Kramer is always looking for brands that speak to the customer and have a strong core in design.
The brand currently has 30 plus stores. You can get you round of Scotch & Soda state side in SoHo at 273 Lafayette Street. 